No One Hates Effective Writing

The podcast 99% Invisible showcases the design elements that we never notice. Host Roman Mars argues that thoughtful design means we don’t recognize individual parts as they are so well integrated. The same is true of effective writing. As a result, it’s often easier to critique only what is wrong. To be a better writer you need to learn to examine writing for what it does right as well.

The Relationship with the Reader

Every actor wants to play Hamlet—Carl Sandburg even wrote a poem about it. A lauded portrayal of the great Dane can be career-defining. Actors and writers are similar in this manner as both practice a craft in which success depends on audience approval. How important, though, should the audience be to the writer?

In Search of Readable Content

Working in social media, there seems to be a new feature to research and explore every week. Despite Google searches providing pages of links claiming they can help me, not every click is a revelation. It’s not that I find a lot of incorrect content, rather that many writers don’t present their writing in an easily readable way. Let me help you learn what makes the difference difference between good and bad readable online content.